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Aug. 23, 2026

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objection-handling

  • Overcome Objections to Sell More Cars

    Product Prep’s Gerry Gould offers a 16-minute guide to overcoming every possible customer objection to build communication, trust and sales success.

    Sep. 22, 2025

  • Liggett Returns as ‘Stump the Pro’ Host at EFI Con 2025

    F&I trainer Shelly Liggett will host the fully interactive “Stump the Pro” session for the second time at this year’s Ethical F&I Managers Conference. +

    Feb. 3, 2025

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